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MSC Cruises: new partnership with Shell and Etihad Airways | Traveling Easy
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MSC Cruises: new partnership with Shell and Etihad Airways | Traveling Easy

Written by Michela | 17 May, 2011 0:30

Shell presented the new competition for card holders to Shell V-Power Club, that is giving away two trips of eight days in the Persian Gulf in collaboration with MSC Cruises, one of the leading cruise companies in the Mediterranean, and Etihad Airways, the national airline of Abu Dhabi.

Card holders Shell V-Power Club, the exclusive Club Shell dedicated to the best customers with the opportunity to participate in events and special initiatives, may contribute to the extraction of two MSC cruises for two people to discover Abu Dhabi and United Arab Emirates making by 1 August 2011at least 15 Supplies, each of at least 40 l, of Shell V-Power e/o Shell V-Power Diesel.

The cruise, aboard the MSC Lirica with accommodation in a suite with balcony, will depart from Abu Dhabi the next 30 October and will reach Muscat, Al Fujairah, Khasab and Dubai, with the return 6 November 2011. Winners (2 extracted and 2 escorts) will fly with Etihad Airways from London Heathrow to Abu Dhabi, round trip.

"This competition is an excellent example of the benefits of Shell V-Power Club. Reserve great attention to our best customers, that can access services and initiatives dedicated. The collaboration with Etihad Airways MSC Cruises and allows us to offer Club members a special treat, with a unique program ", said Alessandro Orsini, Marketing Manager at Shell Italia.
"This is an important moment for the company: MSC Lirica new routes in the Persian Gulf are a great achievement, result of innovative business strategies ", commented Fabio De Petris, Marketing Director MSC Cruises"Our partnership with Shell is an excellent opportunity to present one of our most eagerly awaited new to their best customers who, with the support of Etihad Airways will be further facilitated by a perfect combination flight - cruising.

"We are very pleased to participate in this initiative: In fact, the airline will further enhance the visibility of the links with Abu Dhabi, our hub and tourist destination ever recall, that from October 2011 will also become the starting point for lovers of cruises. Through this partnership initiative and with Shell, Etihad will catalyze more leisure tourism destination Abu Dhabi, and insert it fully in support of the sector cruising. We are confident in the success of, Whereas we will work closely with a cruise on the excellent and well-established Italian and international market as MSC Cruises, with a leading global energy company which is Shell ", commented Lorna Dalziel, Country Manager at Etihad Airways.

Shell will promote the contest through the magazine V-Zine, quarterly publication that reaches more than 120.000 soci Shell V-Power Club, and through the portal

The complete rules of the contest is available at